Posts Tagged ‘assets’
The Rainmaker in Business Development
“We have 537 Select Employer Groups.” Pick a number, but how often have we heard this boast? It can be the boast by a multi-common bond or a community field of membership credit union. Is this model of adding hundreds of small businesses into our membership prospects creating anything other than incremental growth of members…
Read More5 Key Ratios Marketing Must Know
Credit union marketers must grow beyond ad buys, graphic design, copywriting, brochures, web design, SEO, SEM, and PR. A marketer must understand what Key Ratios they can impact and how. Knowing how marketing impacts the financials will dramatically change the conversation marketers have with the CEO and CFO. Here are five Key Ratios that Marketers…
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